Services
We offer services that cover social media management, copywriting, public relations, event management, and much more.
No matter what your business needs, we are dedicated to providing tailored solutions that drive impressive results.
Social Media
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A social media strategy session allows us to outline and summarise your key objectives for social media. This helps to guide our actions and provides clear KPIs that allow us to measure success. The more specific and detailed the plan, the more effective it will be. These sessions include pre-campaign planning to ensure a comprehensive approach, optimising our resources and outreach for the best possible outcomes. With over half of the global population (62.6%) using social media, it’s crucial that we create strategies that enhance your brand’s visibility and impact.
Source: Smart Insights
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Your profile is often the first thing a potential customer sees, so it is vital that you offer a great first impression. By clearly communicating your mission and sharing your journey, you make your brand relatable and engaging, resonating with your audience. Linking your brand with your personal profile further encourages customers to invest in your journey and explore your products and services.
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Every 90 days, we review the metrics and performance of our campaigns to identify successes and areas for improvement. Based on these insights, we adjust our approach to ensure we're effectively engaging with your audience and reaching new customers every day.
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Your written social media content offers a valuable opportunity to showcase your brand's personality while engaging with your audience. Whether you’re jumping on trends or explaining the value of a new product, your words connect your audience with your brand.
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Hashtags are a powerful way to increase your visibility and introduce your content to non-followers. As well as attracting new customers, hashtags can boost your reach by 14-26%, depending on your follower count. However, staying on trends is crucial to ensure you are using the most effective hashtags to maximise your results.
Source: Search Logistics
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User-generated content (UGC) shows authenticity and highlights the practical applications of your product or service. Whether it's content from your customers or created by us, UGC helps to build trust, boosts engagement, and provides social proof and visual reviews. Did you know: 73% of shoppers say that user-generated content increases their purchasing confidence.
Source: PR News Wire
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Did you know: viewers retain 95% of a message when watched in a video, compared to just 10% when read in text. Leveraging video marketing to share your brand's mission can significantly enhance your results and create content that truly resonates with your audience.
Source: Insivia
Public Relations
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Public relations is a dynamic industry, offering a variety of tools and methods to elevate your business and amplify its mission. A PR strategy session allows us to explore your broader business goals and create a tailored plan to help you achieve them. Whether through events, media outreach, or social media, a comprehensive PR strategy can catapult your business to the forefront of your industry and transform your results.
Source: Smart Insights
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With over 347 billion emails sent and received each day, email marketing is a powerful tool to connect with your customers. It offers a unique opportunity to showcase your brand's personality through engaging and witty content to build authentic, personal connections with your audience. Our email marketing service includes a baseline content segmentation to deliver targeted, personalised content, which can increase open rates by up to 30% and boost click-through rates by 50%.
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While online marketing is becoming increasingly more prevalent, traditional methods like brochures and flyers remain essential for a comprehensive, well-rounded strategy. Statistics suggest that 79% of print marketing recipients either keep and browse the material's content or pass it on to a friend, compared to 62% of people who switch channel or mute to avoid TV adverts. Print marketing is great at keeping consumer's attention and could transform your results. We also collaborate with local businesses to ensure your marketing materials are as beautiful to look at as they are to read.
Source: Direct Letterbox Marketing
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Hit a milestone? Landed an exciting partnership? Done some amazing charity work? Press releases are a great way to share these stories with both the press and the public. By highlighting your achievements and the motivations behind them, you make your brand more relatable and relevant to your audience. Press releases also help differentiate you from competitors by showcasing why you should be their top choice. 68% of businesses report increased brand or product visibility as a result of publishing press releases.
Source: Early Stage Marketing
Copywriting
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Long-form written content, such as blog posts and editorials with integrated SEO, can significantly increase your visibility in search results and introduce your business to potential new customers. This type of content also serves as a powerful tool to showcase your knowledge and expertise, positioning you as a leader in your field. By reviewing the responses and metrics from your long-for content, you can gain valuable insights into what resonates with your audience and what they want more of. The stronger you connection with your audience, the better relationships you can build.
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Case studies are an excellent way to highlight your achievements and demonstrate the impact you've made on a client or customer. Whatever your metrics, building a portfolio of your successes helps establish your reputation and shows potential clients why they should choose to work with you or use your products.
Events Management
Events are an excellent way to bring your audience together to bond over a common interest - your brand! Events provide the perfect platform to showcase new products, highlight existing features, or simply connect with key stakeholders and celebrate significant milestones. A carefully curated schedule and meticulously chosen venue come together to create an invent that allows your brand to be the centre of attention. Our event management services cover everything from invitation research and creation to comprehensive pre- and post-event marketing, ensuring your event generates excitement and aligns with your broader business goals.
Did you know: 80% of attendees agree that in-person events are the most trustworthy source of information.
Source: Freeman
